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Archive

Everything I’ve published on founder podcasts, positioning, packaging, distribution, and what I’d do differently.

⚙️ Publishing Partner

Content Strategy for Functional Medicine: How I'd Build a Practice's Authority

Aug 20, 2026

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7 min read

Content Strategy for Functional Medicine: How I'd Build a Practice's Authority

A content strategy for functional medicine practices that goes beyond generic wellness advice and shows prospective patients how you actually think.

Tiana Ned
Tiana Ned

Founder Podcast Strategy

How to Get More People to Click on Your Podcast Episodes

Aug 17, 2026

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7 min read

How to Get More People to Click on Your Podcast Episodes

Your podcast can have great content and still get ignored. Learn how the idea, title, thumbnail and opening work together to make an episode worth clicking.

Tiana Ned
Tiana Ned

Founder Podcast Strategy

Audio vs. Video Podcast: Which Is Better for Your Business in 2026?

Aug 13, 2026

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6 min read

Audio vs. Video Podcast: Which Is Better for Your Business in 2026?

Should your business podcast be audio-only or video? Here's when adding video is worth it, when audio is enough, and how to decide based on your publishing system.

Tiana Ned
Tiana Ned

Founder Podcast Strategy

How Long Should a Podcast Episode Be? A Guide for Business Podcasts

Aug 10, 2026

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6 min read

How Long Should a Podcast Episode Be? A Guide for Business Podcasts

How long should a business podcast episode be? Why 10–20 minute focused episodes can often work better for founder podcasts and when longer is justified.

Tiana Ned
Tiana Ned

Publishing Strategy

How to Build Thought Leadership Without Posting Every Day

Aug 6, 2026

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6 min read

How to Build Thought Leadership Without Posting Every Day

Thought leadership isn't about posting every day. Learn how founders can become known for specific ideas by building a focused body of work over time.

Tiana Ned
Tiana Ned

Publishing Strategy

Do You Need Social Media to Grow Your Business?

Aug 3, 2026

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5 min read

Do You Need Social Media to Grow Your Business?

You don't need to post every day to build authority. Here's when a podcast can become a better long-term publishing strategy than constant social media.

Tiana Ned
Tiana Ned

Founder Podcast Strategy

Why Business Podcasts Fail (And How to Keep Yours Going)

Jul 30, 2026

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5 min read

Why Business Podcasts Fail (And How to Keep Yours Going)

Why do business podcasts fail? Four common problems cause founder podcasts to fade and most can be fixed with a better publishing system.

Tiana Ned
Tiana Ned

Founder Podcast Strategy

Should You Start a Podcast for Your Business? A Founder’s Guide

Jul 26, 2026

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6 min read

Should You Start a Podcast for Your Business? A Founder’s Guide

Should you start a podcast for your business? Learn when a founder podcast makes sense, when it doesn’t, and what to consider before launching.

Tiana Ned
Tiana Ned

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